First+Tutor+Meeting

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**Tutor meeting 1** We met up with our tutor today. We explained some main details to our tutor and what we achieved in previous tasks and tutor also gave us some suggetions and told us how we proceed to the next unit. What have we done before? In Food 5460, our topic was cereals and pulses. We brain stormed cereal cake, cereal bar, and Chen gave us one good example which was cereal tea. It was identified as a new product in UK or in EU country that will be a challenge and opportunity in the market. Professor Paul asked us why we chose this product and we told him that it was because health beverage is a niche market,and for cereal tea the benefits include: reduced caffeine from tea leaves, contains more nutritients and rich in antioxidants.A bit of research on the health benefits and we were surprised to find the numerous benefits of the volatiles and oils in the chrysanthemum flower used in our product and we use green tea which is already recognized for its medicinal value. And we have told about HOWs and WHATs, in our gorup, we have got 8 attributes, which are divided into 3 types: appearance(colour, cloudiness), smell(roasted aroma), and taste(strength of green tea, flavor of flower, roased taste, sweetness, and after taste). However, these attributes need to be compared, so we need competitive analysis, while we used representative products as competition because this product is a totally new product in UK. Each compatitor is like with red beans or withour red beans, or cereal input is brown rice and another one is imput oats, etc....and also we have told market analysis, tech. analysis, processing and legislation as well. Paul gave us some advices that are for market analysis, the target group; benefits of these cereals tea, such as calories. Paul also told us what should we do in the next part. we need to work hard to search some details about factory plain for cereals tea, it can be searched similarly product like ginger tea to understand the processing in order to decide our product's processing. After tutor meeting, we had a group meeting in common room. We decided three lines for searching during this week. they are 1. factory layout, 2. equipment description, 3. final production line.

**Tutor meeting 2**
**10/6**: When we met our project guide at the end of this week, further ideas were generated. Ideas that told us to keep the costs down, not compromising on product quality. We decided to manufacture the product for the health market segment as a specialty tea that aids in weight reduction. We showedand discussed our factory plans with Professor Paul and we decided to work more on our Equipments and tailor them to our needs, keeping the costs down!